Saga Travel

Cruise marketing campaign (social media, digital and DM)

The Client

Saga Cruises.

A client local to our Folkestone offices, Saga cruises is just one part of a multi-million, well-renowned and established provider of holidays, insurance, savings and much more for the over 50s market. Within a deep understanding of the brand (several Progress people were in previous lives once Saga people) we’ve in recent times worked closely with the Cruise side of the business.

The Project

Content production.

To convey the Saga cruise experience, be that the personalities of characters of the Captains to the customer service delivery and what to expect as a passenger.

We Delivered

Visual storytelling.

The next best thing to being on board is to see what it’s like, hear the stories and be immersed in the experience. We’ve created a number of video production commissions that convey Saga’s unique cruise approach and delivery and utilised across online and social platforms.