Location: Fort Lauderdale, US

Client: Conrad Fort Lauderdale

Overview

Develop a brand identity and example application for a gourmet market-style restaurant in a new build development.

Solution

As both a restaurant and takeaway outlet, the branding needed to be subtle enough to not be too retail, but distinct enough to work on packaging for takeaway items. Using a muted palette and food line drawings, this identity has an earthy, organic feel.

Deliverables

Branding and identity, collateral and packaging design