JUST intranet launch




Campaign planning, creative development, green screen filming, animation, design and production

The Brief

JUST is a specialist UK financial services group and a leading provider of retirement income products and services to individual and corporate clients.

JUST approached us to create an engaging countdown campaign to launch their new intranet site to staff in their four regional offices.

Our Approach

First of all, we needed a bold name and logo for the intranet itself. Then, to build a buzz around the launch and increase employee engagement, we came up with the idea of using green screen technology to feature staff members walking around the intranet site and introducing its features.

The Solution

We created a multi-channel campaign featuring filming and green screen animation, 3D props and office installations including floor vinyls, posters and cardboard standees.

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